Affiliate Marketing WordleAffiliate Marketing is an online marketing program designed for any business and/or merchant interested in increasing their online sales and/or leads. Affiliate marketing allows merchants to partner with leading affiliates, bloggers and website owners and to pay commissions only when a particular action (i.e. a lead or sale) is performed.

Commissions are often a percentage of a sale but can also be a fixed amount per conversion. Conversions are generally tracked when the publisher uses a link with a code  embedded into it that enables the advertiser to track where conversions come from (usually by cookies). Other times an advertiser might give a publisher a ‘coupon code’ for their readers to use that helps to track conversions.

Affiliate marketing can take some work — you need to give your affiliates tools that will help them to be successful, whether that means advertisements, logos or review copies. But the pay off can be phenomenal, especially if you can get the support of affiliates with wide audiences already in place.

How can we help?

We can help create a new affiliate marketing program for your business, or kick-start an existing campaign:
1. Identifying products and services that can be marketed effectively through an affiliate channel.
2. Setting up accounts with affiliate marketing services and publishers.
3. Creating your commission plans.
4. Developing ads and review copy for publishers to use.
5. Tracking the effectiveness of your campaigns and reporting the results.

If you have a high quality website that generates a lot of traffic, we can also help set you up as a publisher.